FUN AND FREEDOM FOR THE WHOLE FAMILY
Remember when you rode a bike for the first time? That feeling of freedom. The pure joy of flight. We’re here to bring that feeling back into every rider’s life. Daily.
Biking also gives you the opportunity to connect with the world we live in. You can feel the wind on your face. Soak up the sounds and sights of our planet. And have a reason to spend more quality time outdoors. Choosing two wheels over four is one small way you can leave behind a lighter footprint. LEARN EVEN MORE

IT ALL BEGAN WHEN...
A “NEW” ELECTRIC BIKE CONCEPT
Now don’t get us wrong, we’re not claiming to have re-invented the bike (it was already pretty great to begin with), but we did think there was a major opportunity to make it more practical for our everyday lives.

PREMIERE EDITION
BLUEJAY SPORT

THERE'S A BLUEJAY FOR EVERY RIDER.
Now, there’s a Bluejay for every rider and every occasion, from school runs and errands to all-road power commuting. Turn everyday activities into adventures for the entire family with our range of top-flight accessories to customize your ride.

WE BELIEVE...
● Getting out of the car and onto the bike shouldn’t mean sacrificing comfort, safety or ease.
● Biking outside with friends will always be superior to biking in your living room with a screen.
● Fresh-air and freedom are the best antidotes for the stress of modern life.
● Choosing biking over driving is one thing we can all do to protect our planet.